Floofers is a portal for Australia's most loving pet carers
Floofers offers the lowest service fees (10%), premium customer support and is PIAA certified
Pet care done right
As pet owners, it’s normal to get anxious about leaving your beloved pets with a pet carer. With manual vetting, competitive rates, and a team that understands just how important good pet care is, Floofers aims to connect you with the most reliable pet carers in Australia.
We’re building a team of dedicated pet carers and connecting them to Australia’s loving pet parents
Founder & CEO
Rohit is a hands-on Chief Executive Officer (CEO) with 14+ years of experience and expertise in business development, banking, automotive, insurance and hospitality industries. Before Floofers, Rohit worked as a Digital leader at one of the big four banks in Australia and also ran a consulting business in Australia and UK.
Pankaj is the Chief Financial Officer of Artesian Group, a global alternative investment management group specialising in debt, venture capital and impact investment strategies with operations in US, UK, Singapore, China, and Australia. Along with his role at Floofers, Pankaj is an angel investor and sits on the advisory board of directors for multiple startups.
Mehul has had exposure in diverse global markets such as the US, UK, Australia, and India where he has successfully led & delivered complex technology programs across various sectors. His present engagement with Floofers requires him to see through the entire gamut of technology frameworks from design to development and deployment.
CMO & Creative Director
Jain Karan is a marketing & design director with over 14+ years of experience in the industry. He has helped build multiple globally recognised brands from scratch and has carved a niche to provide branding, marketing and strategy services to new-age tech and retail startups via his multinational agency. He is also an investor and a design entrepreneur.
HEAD OF OPERATIONS
Garrath has over 20 years of experience in sales, operations, agile practices, retail, media and insurance industries. He brings his expertise in fostering collaboration within and across teams to deliver a high standard of output.
He runs a small boutique consulting business, advising new and existing businesses on strategy, operations and digital transformation.
CUSTOMER OPERATIONS MANAGER
Natasha has extensive knowledge in pet care and has been working and volunteering with pets for over 8 years. Natasha also has exceptional customer service and organisation skills.
ADVISORY BOARD MEMBER
Belinda is a highly motivated entrepreneur who has experienced incredible success that has inspired her to advise on a few tech startups within Fintech, Proptech, and SaaS. Belinda provides value around the brand, marketing, strategic & corporate partnerships, and focuses on scaling their talent.
ADVISORY BOARD MEMBER
Gabriel Guedes (GG) co-founded Lyka and currently leads its entire operations. Previously, GG was an Associate Partner at Bain & Company and an expert in the firm’s large scale transformation, and supply chain practices.
GG brings a diverse perspective, especially in the pet industry. He is also an angel investor and advisor connected to the start-up ecosystem.
Perminder (Permi) Rayat is the Managing Director of Consolidated Insurance Agencies (CIA) specialising in all forms of general insurance products. Permi is also a business mentor and an advisory board member on a number of companies.
We are redefining pet care in Australia
Floofers founder, Rohit, searched for pet sitters for his pet dog, Auggie, but wasn’t too happy with the overall service.
AUG 20 - JAN 21
Rohit talked to over 200 pet owners on key criteria for booking pet carers for thorough market research.
Floofers was born! At first, it was just Rohit’s 14 years of business consulting experience and his pet Auggie’s unlimited cuddles.
FEB - MAY 2021
A team was built to create a platform, mainly around tech, compliance and governance.
JUN - AUG 2021
The first iteration of the pet carer platform was built and went live.
Floofers received over 400 sign-ups in just five weeks from interested pet carers.
The team was expanded to bring in CTO, CFO, CMO and Head of Operations. Positions for marketing, tech development & customer service were also filled.
Further refinement of customer service processes, tech build & compliance within the company.
Floofers launch in selected suburbs in Victoria.
MAR - AUG 2022
Expansion to NSW, QLD, WA & SA.
Floofers mobile app undergoes its final testing before being submitted to the app store.
Floofers is an exhibitor at the Dogs Lovers Show Melbourne!
Floofers mobile app is ready for download!
DEC 2022 - ∞
Happy pets all across Australia.